This is probably the most efficient flash diffuser available. Not only does it take your harsh flash light and soften it’s quality, it re-directs some of the light into the surrounding room much like a bare bulb studio strobe, and actually lights the surroundings of your subject!
Light loss is minimal when compared to a lot of the bounce cards and shoot through plastic devices being sold today. Also, there is a highly efficient reflector, which bounces even more of the flash forward, and scatters the polarized light beam even further. You will achieve a soft wrap around light, plus a fantastic catchlight in the eyes.
Super simple to use, with no additional settings needed. Just put your flash on auto, or TTL, and shoot. (The before and after examples below are with the camera and flash on auto, and no other settings changed). This is the easiest and most effective way to give your flash photographs a professional look. Your clients will love the results.